Lots of people don’t like to take orders. They don’t want a boss telling them what to do, or spending the entire work week doing work they hate and having to deal with nasty co-workers. What they do want is to escape these situations and be their own bosses. One way of doing that is opening a store. Some, but certainly not all, budding entrepreneurs have been amazingly successful, and while there are no guarantees, the potential rewards make the risks worthwhile.