The beauty industry is always buzzing with new trends each season and continuously thrives on constant changes in makeup and skincare. It seems the industry is taking positive strides to be more inclusive and socially conscious than ever before.  It’s also about to become more individualized and sustainable. The following trends can be expected in the coming year: 

There is something special to be said for pink makeup, which is both beautiful and feminine. This look is on trend this season, and pink is one of those colors that’s universally flattering to all skin tones and eye colors. Pink also works well with most eyeshadow colors.  Whether you’re trying to achieve an understated look with muted pinks or create a bold and brilliant eye with more vibrant hues, there’s something rosy for everyone. 

Facial rollers have recently received lots of publicity and have become the latest beauty craze. You can find them in department stores, drug stores, online, and various other places.  These tools look pretty and are mainly made of jade and rose quartz or an imitation of such stones. They originally made their debut in Ancient China during the 17th century as a beauty ritual, and have now been commercialized. They can be rolled on the skin in the morning, evening, or both, proclaiming to lessen the appearance of wrinkles, help with puffiness and lymphatic drainage, plus reduce dark circles. There are many that sing their praises. And yes, they can (slightly) reduce undereye puffiness, if it’s due to fluid retention.  In my opinion, they look pretty and are basically like a nice daily facial massage. They do increase circulation, but they don’t perform miracles. It’s not going to create significant changes in your complexion or have an effect on inflammatory conditions such as eczema and psoriasis. Plus, if you don’t use it correctly or are too harsh with it, it may be harmful to those with sensitive skin, rosacea or broken capillaries.

Cradle cap usually develops on a baby’s scalp when they are between one and three months old.  It got its name because it occurs in young babies of cradle age, and looks like a thick, waxy, yellowish scaly layer that covers the skin of the scalp.

If you look in the mirror and imagine people playing miniature golf in the craters on your face, you probably have enlarged pores, which are usually genetic.  Pores (the skin surface openings for your hair follicles) can become enlarged due to excessive sebum production, clogged pores, decreased skin elasticity, sun exposure or aging. When pores are clogged due to a mixture of oil and dirt or makeup, they become blocked, stretched, and appear larger. The more oil your skin produces, the larger the pores. The main sin people commit is squeezing, which is ineffective and will just leave residual scars. Using astringents, alcohol, pore strips, mud, and clay masks may clean the pores and temporarily reduce their appearance, but these won’t permanently reduce their size.